APR 2008 Print Advertising Schedule & Rates

2008 Print Advertising Schedule & Rates

Circulation: 10,000-15,000

Frequency: Bimonthly

Type: Newsprint tabloid

Trim size: 10.5 x 14.5 inches

Format: Two or three columns per page. Random placement.

Mechanical requirements:

Electronic: PDF files only. Ads must be correctly sized with all fonts embedded. Type 1 fonts are strongly recommended. Art must be gray scale (black and white) only. Do not include crop marks or ID slugs in the PDF. InDesign users should generate Postscript first, then use Acrobat Distiller to create the PDF. E-mail PDF to Mike Duffy at duffym@aprweb.org.
Hard copy: Camera-ready copy only. Positive preferred. Negative (emulsion side up) acceptable. Laser output should be printed on bright, white paper with a resolution of 600 dpi. Inkjet output is not recommended. Art must be in place and screened at 85 lines.
General: Background screens should be 15% to 20% of black. We recommend that advertisers avoid fine type, especially if the type is reversed (white on black), and dark or low-contrast art.
Note: APR is printed on newsprint using a cold, web-offset process. Dot gain = 30%.

Contact: Mike Duffy, The American Poetry Review, 1700 Sansom Street, Suite 800, Philadelphia, PA 19103. Tel: 215-496-0439. Fax: 215-569-0808. E-mail: duffym@aprweb.org. Web: www.aprweb.org.

Publishers' Rates: (Includes books, magazines, educational institutions and non-profit organizations.)

Space Price Width x Depth

Full page $950 9-1/2" x 13"

2/3 page $720 6-1/4" x 13"

Junior page $575 6-1/4" x 9-1/2"

1/2 page vert. $575 4-1/2" x 13"

1/2 page horiz. $575 9-1/2" x 6-1/4"

1/3 page tall $440 4-1/2" x 9-1/2"

1/3 page sq. $440 6-1/4" x 6-1/4"

1/3 page horiz. $440 9-1/2" x 4"

1/4 page $310 4-1/2" x 6-1/4"

1/4 page horiz. $310 9-1/2" x 3"

1/6 page $220 4-1/2" x 4"

1/6 page wide $220 6-1/4" x 3"

1/8 page $175 4-1/2" x 3"

Full column $400 3" x 13"

3/4 column $310 3" x 9-1/2"

2/3 column $285 3" x 8-1/2"

1/2 column $220 3" x 6-1/4"

1/3 column $165 3" x 4"

1/4 column $130 3" x 3"

1/6 column $88 3" x 2"

1/8 column $68 3" x 1-1/2"

One inch

$48 3" x 1"

Payment: Payment is due in full within 30 days of publication. Advertisers outside the U.S.A. must pay in advance. We accept VISA, MasterCard and American Express cards.

Frequency discounts: Advertisers who place two or more ads of a similar size in a contract year earn discounts as follows: Two ads = 5%. Three ads = 7-1/2%. Four ads = 10%. Five ads = 15%. Six or more ads = 20%. A contract year is defined as six consecutive issues. Ads may be combined in a single issue.

Cash discounts: 5% for advance payment, i.e. payment received with ad copy or by the copy due date.

Commissions: Recognized advertising agencies receive 15% of the net space price.

Cancellations: Space cancellations may not be accepted after the closing date.

Ad content: The American Poetry Review reserves the right to reject advertising or request changes in content if the advertising does not conform to the standards of The American Poetry Review.

Issue On Sale Closing Copy Due

Jan/Feb 2008 Jan 1, 2008 Nov 12, 2007 Nov 16, 2007

March/April 2008 March 1, 2008 Jan 22, 2008 Jan 25, 2008

May/June 2008 May 1, 2008 March 24, 2008 March 28, 2008

July/Aug 2008 July 1, 2008 May 19, 2008 May 23, 2008

Sept/Oct 2008 Sept 1, 2008 July 21, 2008 July 25, 2008

Nov/Dec 2008 Nov 1, 2008 Sept 22, 2008 Sept 26, 2008

Advertising home

2008 Print Advertising Schedule & Rates
Circulation: 10,000-15,000
Frequency: Bimonthly
Type: Newsprint tabloid
Trim size: 10.5 x 14.5 inches
Format: Two or three columns per page. Random placement.
Mechanical requirements: Electronic: PDF files only. Ads must be correctly sized with all fonts embedded. Type 1 fonts are strongly recommended. Art must be gray scale (black and white) only. Do not include crop marks or ID slugs in the PDF. InDesign users should generate Postscript first, then use Acrobat Distiller to create the PDF. E-mail PDF to Mike Duffy at duffym@aprweb.org. Hard copy: Camera-ready copy only. Positive preferred. Negative (emulsion side up) acceptable. Laser output should be printed on bright, white paper with a resolution of 600 dpi. Inkjet output is not recommended. Art must be in place and screened at 85 lines. General: Background screens should be 15% to 20% of black. We recommend that advertisers avoid fine type, especially if the type is reversed (white on black), and dark or low-contrast art. Note: APR is printed on newsprint using a cold, web-offset process. Dot gain = 30%.
Contact: Mike Duffy, The American Poetry Review, 1700 Sansom Street, Suite 800, Philadelphia, PA 19103. Tel: 215-496-0439. Fax: 215-569-0808. E-mail: duffym@aprweb.org. Web: www.aprweb.org.
Publishers' Rates: (Includes books, magazines, educational institutions and non-profit organizations.)
Space	Price	Width x Depth
Full page	$950	9-1/2" x 13"
2/3 page	$720	6-1/4" x 13"
Junior page	$575	6-1/4" x 9-1/2"
1/2 page vert.	$575	4-1/2" x 13"
1/2 page horiz.	$575	9-1/2" x 6-1/4"
1/3 page tall	$440	4-1/2" x 9-1/2"
1/3 page sq.	$440	6-1/4" x 6-1/4"
1/3 page horiz.	$440	9-1/2" x 4"
1/4 page	$310	4-1/2" x 6-1/4"
1/4 page horiz.	$310	9-1/2" x 3"
1/6 page	$220	4-1/2" x 4"
1/6 page wide	$220	6-1/4" x 3"
1/8 page	$175	4-1/2" x 3"
Full column	$400	3" x 13"
3/4 column	$310	3" x 9-1/2"
2/3 column	$285	3" x 8-1/2"
1/2 column	$220	3" x 6-1/4"
1/3 column	$165	3" x 4"
1/4 column	$130	3" x 3"
1/6 column	$88	3" x 2"
1/8 column	$68	3" x 1-1/2"
One inch	$48	3" x 1"
Payment: Payment is due in full within 30 days of publication. Advertisers outside the U.S.A. must pay in advance. We accept VISA, MasterCard and American Express cards.
Frequency discounts: Advertisers who place two or more ads of a similar size in a contract year earn discounts as follows: Two ads = 5%. Three ads = 7-1/2%. Four ads = 10%. Five ads = 15%. Six or more ads = 20%. A contract year is defined as six consecutive issues. Ads may be combined in a single issue.
Cash discounts: 5% for advance payment, i.e. payment received with ad copy or by the copy due date.
Commissions: Recognized advertising agencies receive 15% of the net space price.
Cancellations: Space cancellations may not be accepted after the closing date.
Ad content: The American Poetry Review reserves the right to reject advertising or request changes in content if the advertising does not conform to the standards of The American Poetry Review.

Issue	On Sale	Closing	Copy Due
Jan/Feb 2008	Jan 1, 2008	Nov 12, 2007	Nov 16, 2007
March/April 2008	March 1, 2008	Jan 22, 2008	Jan 25, 2008
May/June 2008	May 1, 2008	March 24, 2008	March 28, 2008
July/Aug 2008	July 1, 2008	May 19, 2008	May 23, 2008
Sept/Oct 2008	Sept 1, 2008	July 21, 2008	July 25, 2008
Nov/Dec 2008	Nov 1, 2008	Sept 22, 2008	Sept 26, 2008